{"id":131318,"date":"2021-05-25T06:47:17","date_gmt":"2021-05-25T05:47:17","guid":{"rendered":"https:\/\/www.techweekmag.com\/?p=131318"},"modified":"2021-05-25T06:47:17","modified_gmt":"2021-05-25T05:47:17","slug":"epson-sues-competitor-vava-for-fraudulent-advertising","status":"publish","type":"post","link":"https:\/\/www.hifiratings.com\/tech\/projector\/epson-sues-competitor-vava-for-fraudulent-advertising\/","title":{"rendered":"Epson sues competitor Vava for fraudulent advertising"},"content":{"rendered":"<p>The American division of Epson, motivating its decision by the fight against customer fraud, is filing a lawsuit against the Vava company.\u00a0The latter, according to him, is conducting unfair advertising of its short-throw laser projector with a false brightness characteristic of 2500 lumens and 6000 lumens.\u00a0Meanwhile, independent verification has shown that this figure is well below the 2500 lumens level.<\/p>\n<blockquote>\n<div class=\"quote\"><i>\u201cVava&#8217;s lumen performance is misleading for quality home entertainment buyers.\u00a0As a result, consumers, receiving products that do not meet their expectations, become disillusioned with the entire industry as a whole, \u201dsaid Epson America.<\/i><\/div>\n<\/blockquote>\n<p>Buyers should be wary of terms such as &#8220;lux&#8221;, &#8220;LED lumens&#8221; or &#8220;lamp brightness&#8221; as they may mislead the amount of light entering the screen.\u00a0This characteristic is defined by international standards issued by such recognized organizations as ISO and ICDM.<\/p>\n<p><i>ISO (International Organization for Standardization) &#8211; international organization for standardization<br \/>\nICDM (International Committee for Display Metrology) &#8211; international committee for display metrology\u00a0<\/i><\/p>\n<p>The latter is the developer of the IDMS document, which details a methodology for measuring the brightness of white and other colors of projectors.\u00a0A similar document is available from ISO 21118: 2020.\u00a0The use of these standards completely eliminates confusion in the interpretation of projector brightness and allows for correct measurement and comparison.<\/p>\n<p><i>Information Display Measurement Standards (IDMS)<\/i><\/p>\n<p>Epson monitors the market closely to prevent consumer misleading.\u00a0The company recently reached an agreement with Philips that all of its projectors will use industry-standard features in promoting all of its projectors.\u00a0Last year, Epson sued four brands at once &#8211; Vankyo, WiMiUS, GooDee and Bomaker &#8211; for fraudulent advertising.\u00a0In 2019, a Japanese manufacturer won an RCA and ONN-branded over-brightness case against Curtis International Ltd and Technicolor.\u00a0And in 2018, Epson received damages in the amount of $ 5 million from iRulu in a similar lawsuit.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The American division of Epson, motivating its decision by the fight against customer fraud, is filing a lawsuit against the Vava company.\u00a0The latter, according to him, is conducting unfair advertising of its short-throw laser projector with a false brightness characteristic of 2500 lumens and 6000 lumens.\u00a0Meanwhile, independent verification has shown that this figure is well [&hellip;] <a class=\"g1-link g1-link-more\" href=\"https:\/\/www.hifiratings.com\/tech\/projector\/epson-sues-competitor-vava-for-fraudulent-advertising\/\">More<\/a><\/p>\n","protected":false},"author":10404,"featured_media":131320,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[827],"tags":[779],"class_list":["post-131318","post","type-post","status-publish","format-standard","has-post-thumbnail","category-projector","tag-news"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.hifiratings.com\/tech\/wp-json\/wp\/v2\/posts\/131318","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hifiratings.com\/tech\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.hifiratings.com\/tech\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.hifiratings.com\/tech\/wp-json\/wp\/v2\/users\/10404"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hifiratings.com\/tech\/wp-json\/wp\/v2\/comments?post=131318"}],"version-history":[{"count":0,"href":"https:\/\/www.hifiratings.com\/tech\/wp-json\/wp\/v2\/posts\/131318\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.hifiratings.com\/tech\/wp-json\/wp\/v2\/media\/131320"}],"wp:attachment":[{"href":"https:\/\/www.hifiratings.com\/tech\/wp-json\/wp\/v2\/media?parent=131318"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.hifiratings.com\/tech\/wp-json\/wp\/v2\/categories?post=131318"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.hifiratings.com\/tech\/wp-json\/wp\/v2\/tags?post=131318"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}